Flip Out Nelson is a family-oriented indoor trampoline park in Nelson, New Zealand. Owned and operated by Phil and Megan Wright, Flip Out is a true local fixture in the Nelson and Richmond communities.
We Flipped Out Dude!
The Flex Rewards team was super excited when Flip Out signed onto the virtual stamp card program. Why? Not just because the Flip Out brand is super cool, but also because Flip Out was one of the first non F&B merchants for Flex Rewards in New Zealand.
Flip Out has a lot of regular kids, families and school groups come to their modern indoor trampoline park, but one thing was lacking — a good loyalty system that could track and engage with all of their customer directly.
Why Flip Out Chose Flex Rewards
Here are the reason why Phil and Megan thought giving Flex Rewards a try was a good thing to do:
1. QR Codes
Getting customers to scan a QR code is something that New Zealanders understand. There’s a national COVID tracing app which everyone uses, and that requires people to scan a big QR code to register their attendance at a venue. Asking customers to scan a Flex Rewards QR code is an easy and intuitive thing to do.
2. No Hardware
The great thing about Flex Rewards was the ability to print all the QR codes from the office printer and put them on the counter and on the table. Flip Out literally began signing up their customers onto their loyalty program within 2 hours of signing up.
3. Collecting Customer Information
Flip Out liked the idea of building their email list. Email in New Zealand is still a primary communication method, and having the email addresses of all their customers is a crucial business tool. Their social media analyst Taylor Hodge knows the value of customer data to target audiences on social media, and the email list collected by Flex Rewards could feed directly into their media marketing operations.
4. Capturing Social Media Followers
The ability to send QR codes and weblinks to sign up the thousands of Flip Out social media followers was also another big selling point. Offering all of their digital audience an easy way to sign onto their loyalty program was something their current POS providers didn’t provide.
You can find out more about Flip Out Nelson here!