Industries

Bars & Pubs

Your regulars haven't gone anywhere. They're just coming in less often.

Pubs, bars, taprooms, micropubs and craft beer houses. This is not a business that loses customers so much as one that loses visits, and a fortnightly regular is a different problem from a lost one. The card has to work in one motion, with both your hands full and the room getting louder.

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Two customers leaning on the wooden bar of a traditional pub, one holding a phone while a pint settles beside the taps, with a handwritten chalkboard menu behind the bar.

Your day, not ours

Where the problem actually sits — and what answers it

  1. A round is not a drink

    One generated code carries up to seven stamps or more, chosen at the moment it is issued, so whoever is at the bar for four people is counted for four. The alternative is scanning the same person four times at eleven o'clock on a Friday, which is not going to happen.

  2. Nobody behind that bar has a free hand

    Which is exactly what the Customer Kiosk is for: a screen on the bar showing a QR code, scanned by customers with their own phone camera, with no staff interaction required at any point. Your bartenders never become part of the loyalty program.

  3. An unattended code on a bar top gets photographed

    So it does not stay still. The kiosk's code regenerates on a timer, and every code it shows is single-use — so a photograph is worth one stamp at most, and usually nothing, because someone has already scanned it. A four-digit exit code stops anyone dropping the device out of kiosk mode, and QR-code-only mode keeps your member list off a screen the public can see.

  4. A session is not a day, and an evening is not a session

    How long before a customer can scan again is entirely up to you — tell us the window and we set it. The shipped default is a cautious 12 hours; at an hour, someone settling in for the afternoon collects a stamp an hour while the code keeps rotating behind them. At a session length, one visit means one stamp.

  5. The quiet nights are the ones that need the help

    Rewards can unlock partway along the card and can carry a date they expire on — so a reward that is only good this week is a reason to come in on a Tuesday. A free tenth pint at some point in the future is not.

  6. The kitchen and the bar are different habits

    A customer can hold more than one of your cards at once, so a food card and a drinks card can run side by side with their own rewards and their own lengths, rather than being compressed into one card that suits neither.

The visit frequency, not the customer, is what has changed

Polling conducted by YouGov for CAMRA in July 2025 — a sample of 833 UK adults who visit the pub at least once a month — found that 45% said they were going to the pub less often than in the previous twelve months because of the rising cost of living (CAMRA, August 2025). It is UK polling, commissioned by a consumer campaign group rather than a statistics office.

Worth being precise about what it measures, though, because that is the useful part: the base is people who already go to the pub monthly. It is not a figure about people who have stopped going. It is a figure about existing regulars stretching the gap between visits — which is a different problem, and a far more solvable one.

What to set up

Two methods, doing different jobs.

The Customer Kiosk is the one for the bar top. It is positioned for fast-moving customer traffic and it needs nobody to operate it: a screen showing a rotating QR code, customers scanning it themselves, and no app for them to install. Its code regenerates on a timer with a ten-minute minimum, and the old code dies on regeneration — that rotation is the only reason an unattended code is safe at all, and it is why printed codes are not the answer here.

The Code Generator is the one for rounds and tabs. It runs in a browser on any device, and it is the only method that can put several stamps into a single code — so a round, a tab or a bigger bill is one scan rather than four. Every code is single-use: once it has been scanned it is spent.

Then decide what a stamp actually means to you, because the repeat-scan time-out is the setting that encodes it. An hour makes a stamp a drink. A session length makes a stamp a visit. Twelve hours, the default, makes a stamp a day.

Not your trade?

There are six others

Each one is written the same way — the problem as that business actually experiences it, and the part of the product that answers it.

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